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AI skills are becoming an increasingly attractive trait for hiring managers.

AI's Role in Hiring: Is Canada Keeping Up or Falling Behind?

October 10, 20245 min read
"Has your team adopted AI yet?"

I really love to see this.

Hiring managers in Canada are honing in on AI skills for new hires, as well as getting more AI training for their current staff.

There has been a significant uptick in businesses simply contracting out for AI services in areas they are not well versed in.

Giving rise to the artificial intelligence agency on a global scale.

We are seeing this first hand.

Artificial Intelligence Agency Peak Demand Toronto

It is much easier, and faster, for businesses and even governments, to contract an artificial intelligence agency to implement AI use cases for their organisation, rather than have their staff trained, or hire an AI specialist internally.

Training and hiring take a long time, and turnover is the bane of both.

After you've trained your staff on AI, how likely are they to find a better paying job with their new found skills.

It's high - especially high right now.

AI skills are becoming highly sought after in the workplace.

I can tell you that anyone well versed enough in AI can immediately recognise the profound knowledge gap between their newfound ability, and the rest of the world.

This gap of familiarity with AI technology and tools, between those who have been trained, and those who have not, is creating a new marketplace.

The advent of the social media marketing agency came about because of a similar knowledge gap in the early 2010s.

Businesses did not know of SEO or social media ads, and contracted out agencies to fill the gap.

That is how Peak Demand started almost 10 years ago.

Unfortunately for Canadians though, the agency economy in Canada did not take off like the one in the states.

Peak demand only survived by doing business overseas.

Many Canadian businesses do not engage in the digital frontier at all, especially when compared to the U.S.

Lack of Digitally Skilled Workers In Canada vs U.S.

I can even remember calling businesses to promote their website or optimise their business for search, only to be called a liar or a scammer or being told that "this web stuff doesn't work".

That was my personal experience with Canadian business owners, and digital.

All of this has lead to a markedly low presence of digitally skilled workers in the Canadian workplace across the board.

And even more interestingly, these digitally skilled workers would have been the ushers into adopting AI today, as demonstrated in the United States and beyond.

Digitally Skilled Workers Sought After in Canada

Canadians have put tech on the back burner for the last 3 decades, exacerbating the sluggish adoption curve for the country.

And those who recognise the power of AI are struggling to keep pace in this new lightning fast environment, unless they get some outside help.

So if your team is still trying to figure out how to implement AI within your organisation, feel free to schedule a discovery call with us.

There are now millions of use cases across all industries and sectors, it's just a matter of aligning those use cases, and tools, with your vision.

We are here to help.

Alex, Peak Demand

alex@peakdemand.ca

TEXT +1 (647) 691-0082 to chat with Peak Demand assistant, Sasha.

or

Email to sasha@info.peakdemand.ca

Entrepreneurs In Canada

A summary of the article is included below.

Original Article: How is AI impacting hiring in Canada?

Link to Original Article: https://www.hrreporter.com/focus-areas/automation-ai/how-is-ai-impacting-hiring-in-canada/388994

Summary: As artificial intelligence (AI) continues to permeate the workforce in Canada, it is significantly reshaping hiring practices. A recent survey reveals that 51% of Canadian managers believe AI is shifting the demand for high-skill workers. While 40% of employers report an increase in the hiring of contract workers and 32% expect overall hiring to rise, many Canadian workers feel unprepared to leverage AI in their roles. Despite these changes, traditional employment desires remain strong, with salary being the primary concern for 60% of job seekers. However, long hiring cycles are contributing to high turnover rates, further complicating the recruitment landscape. Employers face challenges such as rising recruitment costs and the need for flexibility, as many workers prefer hybrid work arrangements. To counteract these issues, employers are focusing on upskilling existing staff and attracting contract talent.

Key Takeaways

  1. AI's Impact on Skill Demand:

    • Changing Landscape: 51% of Canadian managers indicate that AI is reshaping the demand for high-skill workers, pushing companies to prioritize skills relevant to AI and automation.

    • Need for Continuous Learning: Organizations are encouraged to foster a culture of continuous learning and skill-building to keep pace with technological advancements.

  2. Rise in Contract Employment:

    • Contract Workers on the Rise: 40% of employers report an increase in hiring contract workers, reflecting a shift toward more flexible work arrangements as businesses adapt to new technologies.

    • Outsourcing Trends: 29% of employers are increasingly outsourcing projects, indicating a strategic shift in how companies manage resources and expertise.

  3. Salary as a Primary Concern:

    • Top Priority: For 60% of workers, salary remains the primary factor in job satisfaction and career decisions, highlighting the need for competitive compensation.

    • Inflation Concerns: With 92% of professionals worried about inflation outpacing salary growth, organizations may need to re-evaluate their salary structures to attract and retain talent.

  4. Challenges in Recruitment:

    • Long Hiring Cycles: Many employers face prolonged hiring processes, leading to a turnover rate exacerbated by 44% of managers citing heavy workloads as a contributing factor.

    • Increased Costs: High recruitment costs (42%) and the risk of losing top candidates to competitors (40%) pose significant challenges for employers.

  5. Desire for Workplace Flexibility:

    • Hybrid Work Preferences: 44% of workers express a preference for two to three days per week in the office, while employers generally prefer their teams in the office four days a week, indicating a disconnect between employer expectations and employee desires.

    • Flexibility as a Hiring Incentive: 32% of workers seeking new roles cite greater flexibility as their primary motivation, prompting employers to reconsider their work policies.

  6. Focus on Upskilling and Training:

    • Investing in Current Employees: Nearly 49% of businesses planning to use AI intend to train their current workforce to adapt to new technologies, suggesting a proactive approach to skill development.

    • Addressing Succession Planning: Employers are also focusing on upskilling to address a lack of suitable succession candidates (42%) and insufficient leadership interest among internal candidates (35%).

  7. Adaptation to AI Technologies:

    • Need for AI Preparedness: Half of Canadian employers believe their workforce is unprepared to use AI, underscoring the importance of training and development in AI literacy.

    • Integrating AI in Hiring: As AI continues to transform hiring processes, organizations must find ways to leverage technology effectively while maintaining a human-centered approach to recruitment.

Canadian Economy 2024AI Adoption CanadaCanadian Business Slow AI Adoption
blog author image

Alex Masters Lecky

Alex is the founder of Peak Demand and a visionary in the field of AI-powered solutions. With a deep expertise in developing advanced voice agents and AI-driven call center services, Alex is passionate about transforming how businesses interact with their customers. His focus is on leveraging AI to create seamless, efficient, and highly personalized customer service experiences that set businesses apart from the competition. While Alex’s roots are in content creation, media buying, and business development, his true passion lies in integrating AI into traditional digital marketing strategies. This unique blend of skills allows him to craft innovative solutions that not only drive engagement but also streamline business operations, making Peak Demand a leader in AI-powered business transformation. And yes, when he’s not revolutionizing the digital landscape, Alex is also an avid animal lover!

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Building powerful websites with 'intention' that convert visitors into customers.

Your website is your base camp - a critical foothold on your journey towards peak demand. We craft not just aesthetically pleasing, but high-converting websites that transform visitors into customers. From innovative design to intuitive navigation, we take care of every detail to ensure your digital platform is primed for success.

Boosting your brand's online visibility to generate high-quality leads.

In the vast digital landscape, standing out can feel like scaling Mount Everest. We're here to build a safe and reliable path for you. Leveraging a mix of SEO strategies, engaging content, and data-driven marketing, we enhance your online visibility and attract high-quality leads to your business. You can focus on your day to day, while we manage your climb to the top of search rankings.

Streamlining your digital communication with cutting-edge automation.

Effective communication is your reliable guide assisting you with client relations. We incorporate advanced technology to automate essential interactions, from follow-up emails to appointment reminders. Our comprehensive management lets you focus on providing top-tier services, knowing your communications are timely and professional.

Establishing a respected reputation within your target region and industry.

Reaching the peak of demand in your region is more than just climbing altitudes; it's about the mark you leave behind - your legacy. We aid in crafting a resilient reputation for your business, one that resonates within your service area and industry. From managing online reviews to producing impactful content, we'll ensure your flag flies high, marking your position stick as a trusted and respected leader.

Growing, manage, and cultivate your digital presence with a powerful platform.

The terrain of the digital world can be as challenging and treacherous as a rugged mountain range. We're here to guide you on your journey. By employing the right tools and strategies to manage your digital presence, we plan for your growth. Our full-service approach covers all aspects of your digital marketing. From client interactions to marketing analytics, we will navigate a clear path towards peak demand in your target market.

Our Platform Features All Of the Tools You Need

Peak Demand gives you everything you need to power up the digital side of your business. Here's a few favourites.

Sales Funnels

Convert Website Traffic into Sales and Customers

Websites

Build Infinite Websites and Landing Pages

CRM

Store Customer Data and Build Pipelines

Email/SMS

Send Emails and Texts to Your Database

Calendars

Book Appointments on Connected Calendars

Collect Payments

Invoices, Contracts,and Online Payments are Easy

AI Automations

Build Comprehensive Workflows powered by AI

Integrations

Connect with Thousands of Apps via API

Digital Marketing Platform FAQs

How much does Peak Demand's marketing platform cost, and can I cancel any time?

Peak Demand's comprehensive digital marketing platform costs $197/month for access to all features, done-for-you templates and unlimited support. Yes you can cancel any time. You can also upgrade to higher service packages for monthly services from our team.

Do I need web hosting account?

No you don’t, hosting is included.

Do I have complete ownership of any content I publish on Peak Demand?

You have 100% legal ownership of any content you create on Peak Demand or upload to the platform.

Can Peak Demand build my website for me?

Yes, our team can build your website for you. Once you are subscribed to a plan, there are additional custom services available, including website build-outs.

How many funnels, websites, courses/memberships and domains can you have?

You can have unlimited funnels, websites, courses/memberships and domains in your plan. One subscription allows you to build any number of websites.

Can I use my own domain?

Yes you can use a domain you already own. You have the ability to add unlimited domains, so you can create multiple websites. Peak Demand can also manage your domain for you as part of our custom services.

Can I deploy an AI-powered chatbot that knows specifically about my business and services?

Yes you can deploy a customer service chatbot that is powered by artificial intelligence on your website. This AI chatbot will answer prospect questions via SMS and email and can also help convert them into leads by booking them into your calendar.

How much does an AI-powered chatbot cost?

The cost of deploying a chatbot depends on the complexity and training of the AI. What do you intend the chatbot to do? How much do you want the chatbot to know? We will work with you directly to fully understand your expectations of the chatbot, and determine the best strategy for deployment and associated costs to develop.

What social media platforms does Peak Demand integrate with?

Peak Demand is integrated with Facebook, Twitter, Instagram and LinkedIn.

Can I move websites or courses from other platforms?

Any websites or courses you have built on other platforms will need to be rebuilt on Peak Demand but it’s easy to do and we will help you create a migration plan. Most of our users are fully migrated within about 2 weeks. *This will depend on how much content you have to migrate.

Can you build a membership/subscription site with Peak Demand?

You can build membership websites and sell all kinds of digital offers including courses, digital products, audios, and 1-to-1 coaching.

Can I keep my existing website and use Peak Demand for everything else?

If you are currently using WordPress, and want to take advantage of some of the tools on Peak Demand, we will support you on integrating your current website with our platform.

Are the websites and pages mobile responsive?

All pages created with Peak Demand are fully responsive and mobile-friendly. All internet traffic is over 80% mobile. Being mobile ready is a necessity for any business.

What payment gateways integrate with Peak Demand?

Stripe, PayPal, Authorize.net & NMI.

Does Peak Demand offer an analytics/stats dashboard?

Peak Demand will give you access to lots of data about your business including your emails, pages, courses and customers.

AI Call Center Solution FAQs

How do Peak Demand's AI call center solutions revolutionize customer service for businesses and government agencies?

Peak Demand's AI call center solutions deploy AI voice agents capable of autonomously managing phone interactions, facilitating scalable and efficient customer service around the clock for both business and government entities, transcending traditional service limitations.

What types of interactions are managed by Peak Demand's AI voice agents across different sectors?

Our AI voice agents are adept at handling a diverse range of inquiries and tasks, from transactional conversations and scheduling to complex problem resolution, tailored to meet the unique demands of both the private and public sectors.

How are Peak Demand's AI call center solutions customized to meet industry and governmental requirements?

We custom-develop our AI call center solutions to align with specific sector needs, equipping our AI voice agents with sector-specific protocols and terminologies to ensure they deliver pertinent and effective support for both businesses and government agencies.

Can Peak Demand's AI voice agents provide multilingual support for diverse demographic needs in business and government?

Yes, our AI voice agents are built to support multiple languages and dialects, catering to a wide demographic spectrum and ensuring effective communication in different languages, critical for both international businesses and multicultural governmental interactions.

What data security measures are in place within Peak Demand's AI call center solutions to safeguard business and government data?

Our AI call center solutions incorporate top-tier security measures by leveraging third-party security technologies from leaders like OpenAI, Google, and others. This approach ensures robust encryption and compliance with international data protection standards, securing sensitive information for both our business and government clients efficiently and reliably.

How does Peak Demand ensure ongoing support and maintenance for AI call center solutions servicing businesses and government?

Peak Demand actively ensures the uptime of our AI call center solutions through dedicated technical support and proactive maintenance. By continuously monitoring and updating our systems, we minimize any potential disruptions in service, providing reliable and effective operations for both business and government clients.

How does Peak Demand assist businesses and government agencies in measuring the effectiveness of AI call center solutions?

Peak Demand offers a specialized service where we perform a comprehensive and customized analysis of performance metrics such as engagement rates, problem resolution efficiency, and user satisfaction. This service provides detailed insights that enable leadership in business and government to make informed, data-driven decisions to enhance operational effectiveness.

How quickly can Peak Demand's AI call center solutions be deployed within our existing infrastructure?

Deployment speed is key to keeping pace with business demands. Our AI call center solutions can be integrated rapidly—typically within a few weeks—depending on the specific needs and existing infrastructure of your organization. We work closely with your IT team to ensure a seamless transition with minimal disruption.

Are there opportunities for customization or integration with other tools and platforms?

Absolutely, our AI solutions are highly customizable and designed to integrate smoothly with a variety of existing tools and platforms, including CRM systems, database management software, and other enterprise applications. This integration capability ensures that our AI voice agents can operate effectively within your operational ecosystem.

How does your AI technology adapt to changes in call volume or customer service needs?

Our AI call center solutions are built with scalability in mind. They can easily adapt to increasing call volumes or changing service requirements without the need for significant additional investments. This flexibility ensures that you can maintain high service levels during peak times or as your business and services grow in demand.

Can your AI solutions capture and utilize customer feedback to improve service?

Yes, our AI systems are designed to capture customer feedback in real-time. This input is analyzed to continually refine and improve the interactions, ensuring that the service evolves to meet user expectations and enhances customer satisfaction over time.

How does Peak Demand comply with industry-specific regulations and privacy laws?

Compliance is paramount. Our AI solutions adhere strictly to industry-specific regulations and privacy laws, ensuring that all customer data is handled securely.

What are the financial implications of adopting Peak Demand's AI call center solutions compared to hiring human agents?

Implementing our AI solutions involves an initial investment which, while significant, is often lower than the ongoing costs associated with hiring human agents. Unlike human-operated call centers, AI call center solutions do not recur expenses like salaries, benefits, and training for a large number of staff. Organizations using our AI typically experience a substantial reduction in operational costs. Moreover, the efficiency and scalability provided by AI lead to improved customer satisfaction and potential for increased revenue. Over time, the ROI from AI can significantly surpass the costs associated with maintaining a human workforce. Our team is prepared to provide a detailed cost-benefit analysis to help you understand the financial impacts and advantages of adopting our AI solutions versus hiring human agents.